Listar por autor "a086883a8501b7b565b5682143ae5baa"

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Diseño como habilitador para el cambio: modelo para la medición del impacto del diseño en empresas de servicios

Legarda, Iker; Iriarte, Ion; Olarte Rodríguez, Raquel; Uranga Izaguirre, Maitane; Justel Lozano, Daniel (AEIPRO, 2021)

Design is a human centred creative approach that transforms and improves organizational capabilities for innovation and strategic decision-making. The aim of this research is to identify the impact of design, in particular ...
Service design for digital servitization: Facilitating manufacturers' advanced services value proposition design in the context of Industry 4.0

Iriarte, Ion; Nguyen Ngoc, Hien; Legarda, Iker; Uranga Izaguirre, Maitane; Nazabal, Maite; Atxa Gamboa, Ariane (Elsevier, 2023)

Industry 4.0 provides increasing opportunities for manufacturing companies in servitization, which has led to the emergence of digital servitization. Several single case studies have suggested service design as a means to ...