2024-03-29T14:20:09Zhttps://ebiltegia.mondragon.edu/oai/requestoai:ebiltegia.mondragon.edu:20.500.11984/60452024-03-04T10:16:35Zcom_20.500.11984_473col_20.500.11984_478
00925njm 22002777a 4500
dc
Iriarte, Ion
author
Nguyen Ngoc, Hien
author
Legarda, Iker
author
Uranga Izaguirre, Maitane
author
Nazabal, Maite
author
Atxa Gamboa, Ariane
author
2023
Industry 4.0 provides increasing opportunities for manufacturing companies in servitization, which has led to the emergence of digital servitization. Several single case studies have suggested service design as a means to advanced services value proposition design in digital servitization. However, these case studies are context-constrained, while multicase studies investigating the impact of service design on digital servitization remain sparse. In the present study, we examined, over two and a half years, the application of service design for advanced services value proposition design in a multicase study of 10 manufacturers engaged in digital servitization. By applying a research through design method, we studied the impact of service design on the digital servitization process and identified the types of events that shape the advanced services value proposition design. As a result, this research provides further insights into the impact of service design on digital servitization in the manufacturing context and offers new avenues for further research in the field.
1873-2062
https://katalogoa.mondragon.edu/janium-bin/janium_login_opac.pl?find&ficha_no=171916
https://hdl.handle.net/20.500.11984/6045
Digital servitization
Service design
Advanced services
Value proposition design
Industry 4.0
ODS 8 Trabajo decente y crecimiento económico
ODS 9 Industria, innovación e infraestructura
Service design for digital servitization: Facilitating manufacturers' advanced services value proposition design in the context of Industry 4.0