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oai:ebiltegia.mondragon.edu:20.500.11984/57312024-03-04T14:12:02Zcom_20.500.11984_1143col_20.500.11984_1146col_20.500.11984_1144

00925njm 22002777a 4500 dc Flores, Beñat author Zuberogoitia, Aitor author Egaña, Txema author 2019 Azken urteotan Internetek eta teknologiaren garapenak eragindako egoera aldaketak komunikazio ikasketen curriculuma bir-pentsatzeko premia sortu du, sormena erdigunean jarriz. Testuinguru honetan, Mondragon Unibertsitateko Humanitate eta Hezkuntza Zientzien fakultatean design thinking metodologia gidari duen 15 asteko modulu bat jarri da martxan, non ikus-entzunezko komunikazioko graduko ikasleek ikus-entzunezko formatu edo eduki berritzaile bat sortu behar duten. Esperientzia honen bitartez helburua da ikasleek euren sormen gaitasunaren eraginkortasun auto-pertzepzioa areagotzen laguntzea. Lan honetan deskribatuko da 15 asteko modulua, eta ikasleen sormen gaitasunaren eraginkortasun auto-pertzepzioa nola neurtu den. In recent years, the emergence of the Internet and the development of new technology have created a need to rethink the curriculum of communication studies, placing creativity in the center of education. Within this context, a 15-week module based on the design thinking methodology has been designed and launched at the Faculty of Humanities and Education Sciences of Mondragon University, where media undergraduate students are challenged to create an innovative audiovisual format or content. The aim of this module is to help students increase their creative self-efficacy through the process. Therefore, this paper offers a description of the 15-week module and it also explains how student creative self-efficacy was measured. 978-84-8438-683-4 https://katalogoa.mondragon.edu/janium-bin/janium_login_opac.pl?find&ficha_no=168185 https://hdl.handle.net/20.500.11984/5731 Sormena Sormen eraginkortasun auto-pertzeptzioa Ikus-entzunezko komunikazioa Design thinking Unibertsitate ikasketak Creativity Creative self-efficacy Media studies Higher education Sormen eraginkortasun auto-pertzepzioaren lanketa unibertsitatean Design Thinking-aren bitartez: Mondragon Unibertsitateko ikus-entzunezko komunikazioko ikasleen kasua